Wednesday, October 17, 2007

uc3: week 3

exquisite deity
a. determine colors [group]
b. mock up binding for next week [billy]
c. final digital art due October 31st [no late entries, individual]
d. printing dates Nov 14th & 21st [individual]
e. proportions in faculty folder / out / letterpress
f. first digital draft due next week [Oct 23rd] [individual]

Post-it [individual]
INFORMATION postcard
a. scan front & back of postcard
b. email postcard
ACTIVISM postcard
a. determine source of activism and mailing address for your topic
b. research activism
wikipedia def on activism
center for the study of political graphics
shepard fairey
lecture on protest posters
Sagmeister video
Glaser video
c. design your postcard requesting information [front, back with text and address]
d. no first generation from the computer! [i.e. direct prints, cuts from laser/ink prints, etc.]
e. on one of the postcard papers given

Things to remember when designing your spread
NO OVERLAPPING COLORS: (unless organic, doesn't need to be perfect) Remember that we will not be able to register, the presses at the Center are not made for perfect registration, the offset can end up more than 1/8".
NO LARGE SOLID AREAS: large solid area will not print solid, you can work with lines or halftones to get the same shape, better ink coverage.
NO THIN, FLOATING LINES: I've gotten 0.25 to work, as long as it is not isolated (separate from each other imagery on the same plate/color) they should be at most about .05" from each other.
NO BAD TYPOGRAPHY: PLEASE remember your typography from Type 1, don't stretch, squish, torture, outline, use Motel type, etc.
DESIGN SPREAD SIZE: 3.75 x 8 [use template!]
PROPER SET-UP: 100% K, EACH COLOR ON DIFFERENT LAYER

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